Softlogic combines the world’s leading brands ensuring customers benefit from a more
streamlined organization. Making it even easier to do business with us, we provide
one of the most innovative suites of products and services available to meet
customer needs. We operate a multi brand multi-channel strategy which is focused on
enhancing the retail landscape in the country by elevating consumer tastes,
lifestyles and overall shopping experience; all of which have been greeted with much
enthusiasm. Softlogic’s apparel cluster possesses the largest international branded
apparel and fashion accessory portfolio in Sri Lanka. These branded items complement
Odel’s product range giving the shopper a unique experience. The magic of
Softlogic’s retail arm has transformed its former niche and international brand
sales to a fast moving affordable proposition as customers now prefer quality and
authenticity.